always exceptional

Three Oceans International Alliance

Global procurement

We work with many MSC certified fisheries around the world. This map shows the location of our 'International Alliance' of partner fisheries, the species we procure and the trade routes back to Three Oceans. Click on the map markers to find out more.

Traceability in the supply chain

What is it?

We are part of and committed to the 'MSC Chain of Custody Standard for Seafood Traceability', which quite simply ensures that the MSC label can only displayed on fish sourced from an MSC certified sustainable fishery. Which means in turn that our customers can rest assured that the products they buy from us can be traced back to a fishery that meets the MSC environmental standard for sustainable fishing.

The standard is very high and rigorously maintained by MSC and every link in the supply chain, 'from boat to plate', undergoes an annual Chain of Custody audit for traceability. We take this audit very seriously and work hard to ensure that every 'i' is dotted and every 't' crossed. We have always exceeded our MSC audit requirements.

Why it's needed

Traceability is a hot topic in the seafood industry. Mislabelling is a recognised problem and the complex, international supply chain for most seafood products makes it difficult to find high quality information about the fish source. Labels on seafood products should provide verifiable information about the species, the source fishery and sustainability information.

Once a fishery has been certified, before its seafood can carry the MSC ecolabel, all companies in the supply chain - from boat to plate - must have MSC Chain of Custody certification. This way every link is checked to make sure the MSC label is only displayed on seafood from an MSC certified sustainable fishery.

Chain of Custody also helps to keep illegally-caught fish out of the seafood supply chain. Illegal fishing is a serious problem, damaging marine environments, livelihoods, and fishing communities around the world. Find out more about how the MSC program helps keep illegally caught seafood out of the supply chain.

What does this mean in practice?

Under the MSC program every fishery is measured against these principles, but the unique circumstances of the fishery are taken into account. The actions that different fisheries take to show they meet the 3 principles vary in every case.

Principle 1:
Sustainable fish stocks

The fishing activity must be at a level which is sustainable for the fish population. Any certified fishery must operate so that fishing can continue indefinitely and is not overexploiting the resources.

Principle 2:
Minimising environmental impact

Fishing operations should be managed to maintain the structure, productivity, function and diversity of the ecosystem on which the fishery depends.

Principle 3:
Effective management

The fishery must meet all local, national and international laws and must have a management system in place to respond to changing circumstances and maintain sustainability.